In a world where everything seems to exist already, it is sometimes hard to justify the act of adding something to this overwhelming and tiring flood of input. Especially thanks to the constant confrontation with visual content in the context of digital media, a fear of being criticized as banal, unprofessional or out-dated is caused and often leads to capitulation. To overcome this mental barrier, its implemented shame, and produce without the demand for innovativeness or instagramability but for the sake of personal development, expression and the desire to explore and produce:
SHAME, world´s first shame based media lab intends to explore the gray area between art and design and questions the unwritten laws of creating something relevant. Using design techniques on a mental as on a technical base within art matters and contexts, the works turn out to be hybrids of different creative approaches. To antagonize the habit of downgrading ideas in advance and hence discarding them, SHAME sets out to pay a tribute to those ideas, celebrating dilettantism.
REIZWÄSCHE, laser-cut sand paper, catalogue, 2018 by Nina McNab and Helene Kummer
In a world where everything seems to exist already, it is sometimes hard to justify the act of adding something to this overwhelming and tiring flood of input. Especially thanks to the constant confrontation with visual content in the context of digital media, a fear of being criticized as banal, unprofessional or out-dated is caused and often leads to capitulation. To overcome this mental barrier, its implemented shame, and produce without the demand for innovativeness or instagramability but for the sake of personal development, expression and the desire to explore and produce:
SHAME, world´s first shame based media lab intends to explore the gray area between art and design and questions the unwritten laws of creating something relevant. Using design techniques on a mental as on a technical base within art matters and contexts, the works turn out to be hybrids of different creative approaches. To antagonize the habit of downgrading ideas in advance and hence discarding them, SHAME sets out to pay a tribute to those ideas, celebrating dilettantism.
REIZWÄSCHE, laser-cut sand paper, catalogue, 2018 by Nina McNab and Helene Kummer